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<\/p>\nWhenever a new viral video sensation hits the internet, it might seem a bit random and unpredictable.<\/p>\n
Why, out of the 60,000 videos uploaded to YouTube daily, does this or that one become super popular?\u00a0 Why do people all over the world love watching it over and over?<\/p>\n
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Most videos on YouTube don’t get anywhere near one million views.\u00a0 I think most folks are lucky to get 1,000, or even 100.<\/p>\n
What makes a video stand out from the crowd?\u00a0 Dynamic Logic studied popular online videos and concluded that the acronym LEGS answered the mystery.<\/p>\n
LEGS stands for:<\/p>\n
To that list, I would like to add:<\/p>\n
Of course, URRCJIAI doesn’t spell an easy to remember word, but I still think all those attributes go into viral video sensations just as much as the LEGS attributes.<\/p>\n
If you are trying to manufacture a hit video, the hardest one of these attributes to include would probably be REAL.\u00a0 This is why it is hard to manufacture a hit video.\u00a0 If you fake it, you have to make sure that works with the theme of your video.<\/p>\n
This video below of the 50 most-watched videos, which features clips from lots of different viral videos, has dozens of examples of hit video.\u00a0 So it explains a lot in a short period of time, just by showing examples.\u00a0 \u00a0There is no narration, the clips speak for themselves.<\/p>\n
Watch these clips and see how many of them fit either LEGS or URRCJIAI.<\/p>\n