{"id":2747,"date":"2009-04-05T18:14:02","date_gmt":"2009-04-05T23:14:02","guid":{"rendered":"http:\/\/www.videoproductiontips.com\/?p=2747"},"modified":"2024-01-12T16:14:36","modified_gmt":"2024-01-12T21:14:36","slug":"online-video-cute-wins","status":"publish","type":"post","link":"https:\/\/www.videoproductiontips.com\/online-video-cute-wins\/","title":{"rendered":"Online Video:  Cute Wins!"},"content":{"rendered":"<p><strong>WHAT KINDS OF VIDEOS ARE POPULAR WITH VIEWERS?<\/strong><\/p>\n<p>As a video producer, I have to always be asking myself, &#8220;What does the audience WANT to see?&#8221;\u00a0 I think it is my job to give it to them.<\/p>\n<p><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/FwsUMHYe2WY?si=34yKVRvw6SzLc829\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>It is easy for a video producer to take the attitude, &#8220;What do I want to produce?&#8221; and then hope that people will watch whatever you give them.<\/p>\n<p>Although I am occasionally guilty of that thinking myself, there&#8217;s no doubt that the first strategy will <span style=\"text-decoration: underline;\">always<\/span> be more successful.\u00a0 The viewer is in the driver&#8217;s seat.\u00a0 There is plenty of video online for them to watch so they can pick and choose.\u00a0 Give them what they want and they will choose you.<\/p>\n<p>So what do online video viewers want?\u00a0\u00a0 Judging by what is most popular on You Tube, CUTE is always a winner.<\/p>\n<p>Some of the most popular videos on You Tube are totally insignificant except for one obvious attribute.\u00a0 THEY ARE CUTE!\u00a0 Usually, the cuteness centers around animals or babies.\u00a0 Baby animals pack a double whammy!<\/p>\n<p>People love to ohhhh and awww.\u00a0 Cute babies, animals, baby animals are universally loved!\u00a0 Show me someone who does not love a cute baby face and I will show you a curmudgeon with no friends!<\/p>\n<figure id=\"attachment_7712\" aria-describedby=\"caption-attachment-7712\" style=\"width: 300px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/i0.wp.com\/www.videoproductiontips.com\/wp-content\/uploads\/2009\/04\/baby-josh-3-mommy-g.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-7712\" title=\"Cute baby picture\" src=\"https:\/\/i0.wp.com\/www.videoproductiontips.com\/wp-content\/uploads\/2009\/04\/baby-josh-3-mommy-g-300x200.jpg?resize=300%2C200\" alt=\"Babies always make cute videos\" width=\"300\" height=\"200\" srcset=\"https:\/\/i0.wp.com\/www.videoproductiontips.com\/wp-content\/uploads\/2009\/04\/baby-josh-3-mommy-g.jpg?resize=300%2C200&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.videoproductiontips.com\/wp-content\/uploads\/2009\/04\/baby-josh-3-mommy-g.jpg?resize=600%2C400&amp;ssl=1 600w, https:\/\/i0.wp.com\/www.videoproductiontips.com\/wp-content\/uploads\/2009\/04\/baby-josh-3-mommy-g.jpg?resize=150%2C100&amp;ssl=1 150w, https:\/\/i0.wp.com\/www.videoproductiontips.com\/wp-content\/uploads\/2009\/04\/baby-josh-3-mommy-g.jpg?w=720&amp;ssl=1 720w\" sizes=\"(max-width: 300px) 100vw, 300px\" data-recalc-dims=\"1\" \/><\/a><figcaption id=\"caption-attachment-7712\" class=\"wp-caption-text\">Who doesn&#8217;t love a baby face?<\/figcaption><\/figure>\n<p>Back when I worked in TV news, we used to constantly laugh about this.\u00a0 Here we were trying to do serious, intellectual stuff but our serious efforts got beat out by <em><strong>CUTE ANIMALS<\/strong><\/em> every time!<\/p>\n<p>My best example was the night Al Gore announced his candidacy for presidency in 1999.\u00a0 Here was the hometown boy (I worked at WSMV-TV in Nashville) announcing his candidacy for President of the United States at a huge rally in downtown Nashville.<\/p>\n<p>What led the news that night?<\/p>\n<p><em><strong>A story about a dog!<\/strong><\/em><\/p>\n<p>Al had to settle for being the second story of the night.<\/p>\n<figure id=\"attachment_7714\" aria-describedby=\"caption-attachment-7714\" style=\"width: 207px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/i0.wp.com\/www.videoproductiontips.com\/wp-content\/uploads\/2009\/04\/al-gore.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-7714\" title=\"Al Gore\" src=\"https:\/\/i0.wp.com\/www.videoproductiontips.com\/wp-content\/uploads\/2009\/04\/al-gore-207x300.jpg?resize=207%2C300\" alt=\"Al Gore\" width=\"207\" height=\"300\" data-recalc-dims=\"1\" \/><\/a><figcaption id=\"caption-attachment-7714\" class=\"wp-caption-text\"><em>It&#8217;s tough being Al Gore! His formal announcement running for president 2008 was beat out for the lead story on the TV news at 10 p.m. by a dog story!<\/em><\/figcaption><\/figure>\n<p>Now when it comes to news, I rather decry the practice of pandering to the audience like this, but when we&#8217;re talking online video, I have no problems with it!\u00a0 Let&#8217;s do CUTE VIDEOS.<\/p>\n<p>We recently had a litter of puppies at my house.\u00a0 Are they ever CUTE!\u00a0 So I just HAD to do a video.\u00a0 I will make a prediction right now&#8230;this cute puppy video will get more views on YouTube than all my other views combined!<\/p>\n<p><strong>This was an easy to video to make.<\/strong> I grabbed my tiny mini-Dv camcorder and sat down on the floor with the puppies.\u00a0 This way I could get up close and personal.\u00a0 I shot most of it with the camera right beside the puppies with it zoomed out all the way and focused on a macro shot.\u00a0 The puppies do not have their eyes open yet so they did not even know the camera was just an inch in front of them.<\/p>\n<p>Close-up shots looking directly into their cute little faces give the viewer the best perspective.<\/p>\n<p>I spent about 30 minutes videotaping them doing whatever it was they felt like doing.\u00a0 I just used window light, which was only about one foot away.\u00a0 I brightened up the room considerably by opening all the shades.\u00a0 This gave plenty of soft, diffused light.<\/p>\n<p>I made sure to keep my own mouth shut, so the microphone would pick up all their whimpering.\u00a0 Even their sounds are cute, and I knew I would take advantage of their natural sounds while editing.\u00a0 I ended up using their whining and whimpering during the entire finished video.\u00a0 I overlaid some toe-tapping royalty free music and mixed the two audio sources.\u00a0 I think without the natural puppy sounds, the video wouldn&#8217;t be as cute.\u00a0 But if I had left off the music, the puppy sounds alone would have gotten tiring.<\/p>\n<p>I had so many cute shots, I ended up using two shots on the screen at once for the entire video.\u00a0 I put the puppy shots on top of a digital juice background.\u00a0 I took the opacity of the background down to 70% in order to mute the color of it somewhat. \u00a0 A good background should not overpower the video.<\/p>\n<p>I softened the edges of each puppy shot and set the size at 58%.\u00a0 I put one in the top left and the other in the bottom right.\u00a0 I put a default one-second dissolve between each shot, making sure that no two shots were dissolving at the same time.<\/p>\n<p>I added some titles using two different fonts and two different colors.\u00a0 The style trend in graphics went to using two different fonts at the same time several years ago.\u00a0 At first I didn&#8217;t like it, I thought it looked too junked up.\u00a0 But I got used to it and it&#8217;s so common now, who am I to argue?<\/p>\n<p>I spent about two hours editing this one-minute video. I must say, I had a jolly good time!<\/p>\n<p>Please leave a comment below!\u00a0 I&#8217;d love to hear what you think.\u00a0 Now, it can be argued that these puppies are actually kind of UGLY.\u00a0 But see, with puppies, even ugly is cute. \ud83d\ude42<\/p>\n<p>Here is another doggie video. It&#8217;s under 20 seconds. This dog is part Husky, so loves the snow. I had to capture the joy.<\/p>\n<p>If you are looking for an online editing system that&#8217;s easy to use, you should check out Adobe Systems.\u00a0 Their free online video editing system is a snap to use, so you can <a href=\"https:\/\/www.adobe.com\/express\/feature\/video\/editor\" target=\"_blank\" rel=\"noopener\">craft stunning videos<\/a> using Adobe software.<\/p>\n<p><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/pTEQWUbMexI?si=fqWQUW85T51vS_pq\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>Thanks for reading Video Production Tips<\/p>\n<p>Lorraine Grula<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cute baby animals have universal appeal so make great subjects for video!  <\/p>\n","protected":false},"author":1,"featured_media":9899,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[366,127],"tags":[655,657,656,1776,654,653,651,1774,1775,74,652,658],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.videoproductiontips.com\/wp-content\/uploads\/2014\/05\/cute-cat-pictures_.jpg?fit=1600%2C900&ssl=1","jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/www.videoproductiontips.com\/wp-json\/wp\/v2\/posts\/2747"}],"collection":[{"href":"https:\/\/www.videoproductiontips.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.videoproductiontips.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.videoproductiontips.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.videoproductiontips.com\/wp-json\/wp\/v2\/comments?post=2747"}],"version-history":[{"count":5,"href":"https:\/\/www.videoproductiontips.com\/wp-json\/wp\/v2\/posts\/2747\/revisions"}],"predecessor-version":[{"id":20381,"href":"https:\/\/www.videoproductiontips.com\/wp-json\/wp\/v2\/posts\/2747\/revisions\/20381"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.videoproductiontips.com\/wp-json\/wp\/v2\/media\/9899"}],"wp:attachment":[{"href":"https:\/\/www.videoproductiontips.com\/wp-json\/wp\/v2\/media?parent=2747"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.videoproductiontips.com\/wp-json\/wp\/v2\/categories?post=2747"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.videoproductiontips.com\/wp-json\/wp\/v2\/tags?post=2747"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}